Flow describes a phenomenon related to individuals' engagement and performance in the activity they are engaged in. The experience has been formulated into nine principles, which have been studied in everyday and elite contexts alike.Despite criticism of the theory's operationalization, this study focuses on how the principles manifest themselves in the 3D industry.

The aim is to investigate the significance of flow theory for efficiency and performance in the daily work of 3D artists, with a particular focus on factors that affect said efficiency.Eight 3D artists with varying degrees of experience were interviewed to explore their experiences of the nine flow principles in their day-to-day work. The results highlight clear goals and feedback (responsiveness) in software as particularly important factors for elevated flow experience in 3D work. A number of specific observations are highlighted in the discussion of the results, which can guide future professional practice towards more efficient 3D work.

Flow beskriver ett fenomen som rör individers engagemang och prestation i den aktivitet de ägnar sig åt. Upplevelsen har formulerats i nio principer, vilka har studerats i både vardagliga och elitpräglade sammanhang.Trots kritik kring teorins operationalisering fokuserar denna studie på hur principerna manifesteras inom 3D-arbete.

Syftet är att undersöka flow-teorins betydelse för effektivitet och prestation i 3D-artisters dagliga arbete, med särskilt fokus på faktorer som påverkar effektiviteten.Åtta 3D-artister med varierande erfarenhet intervjuades för att utforska deras upplevelser av de nio flow-principerna. Resultaten framhåller tydliga mål och feedback (respons) i programvara som särskilt viktiga faktorer för främjande av flow inom 3D-arbete. Ett antal specifika observationer lyfts i resultatets diskussion, som kan vägleda framtidens yrkespraktik mot mer effektivt 3D-arbete.