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Strategisk marknadsföring: Navigera med framgång
Sundström, Malin
University West, School of Business, Economics and IT, Division of Business Administration.
ORCID iD:
0000-0003-2219-1525
2024 (Swedish)
Book (Other academic)
Place, publisher, year, edition, pages
Lund: Studentlitteratur AB, 2024. , p. 272
Keywords [sv]
marknadsföringsstrategi, marknadsföring, marknadsplan, strategisk marknadsföring, marknadsplanering, platsstrategi
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:hv:diva-22263
ISBN:
9789144179346 (print)
OAI: oai:DiVA.org:hv-22263
DiVA, id:
diva2:1890640
Available from:
2024-08-20
Created:
2024-08-20
Last updated:
2025-09-30
Bibliographically approved
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apa
ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
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de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
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de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
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text
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html
text
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