This article examines the inherent dualism within the HR profession, where two distinct yet interdependent dimensions emerge: a rational, results-driven and an empathetic, emotionally attuned dimension. These dimensions are here conceptualized as homo economicus (the rational actor) and homo emoticus (the emotion-driven counterpart).

Drawing on critical theory, the analysis explores how certain ideas become dominant and authoritative within HR practice, shaping its priorities and decision-making processes. The article ultimately argues that for HR to evolve into a more inclusive and balanced function, it must integrate instrumental rationality with emotional competence, ensuring it effectively serves both organizational objectives and employee well-being.