More and more carmakers equip their cars with lighting systems that adapt to different driving conditions. Recently, new systems have arrived on the market and it is important for ÅF Automotive & Vehicle in Trollhättan to acquire knowledge regarding several aspects of the European market. The main objective of the thesis is therefore to provide a general idea of various LED-array/matrix concepts available on this market. Other objectives comprise price-setting strategies, purchasing costs, brand awareness using signature headlights, legal requirements and customer experience. Several research questions have been defined in order to fulfil the thesis aims.
The methodology leading up to the results is mostly based on literature studies but also comprises interviews, car dealer visits and test driving cars. LED-array/matrix systems are available on:
- Audi – Audi Matrix LED
- Mercedes-Benz: Multibeam
- Mazda – Adaptive LED Headlights
- BMW – BMW Adaptive LED
- Opel – Opel IntelliLux
The systems are available on models in the C-, D-, E-, F-, S- and J-segments and are available as either standalone features, part of packages or included in the baseline equipment. Comparisons are made regarding the purchasing costs of identified systems. Signature headlights and design philosophy's, which different car makers use in order to create brand awareness have also been outlined. Furthermore, systems have been identified which yet are not fitted in specific cars. These systems are also described and in addition, the suppliers of these have been mapped. Valeo, Automotive Lighting, Koito, Varroc and ZKW have been identified. The legal requirements that need to be considered as limiting factors, as stated in ECE Vehicle Regulations No. 48 and 123, have also been identified and summarised. Finally, test driving results from two occasions are presented and analysed, featuring Mercedes-Benz A-class in the first and Mazda CX-5 in the second.
The delivered results are discussed and several conclusions are drawn in this thesis, which hopefully sets a platform for this field of engineering and future work at ÅF.
2016. , 59 p.