The Sweden Democrats is Sweden’s largest radical right wing party that has grown rapidly in the last two national elections. The aim of this study is to examine Sweden Democrats voters’ worldviews in rural and urban areas in order to see if/how they differ. This is done through a qualitative case study and semi-structured interviews with 8 voters of the Sweden Democrats from two municipalities in Western Sweden representing rural and urban areas. The respondents are asked to explain their worldviews based on questions regarding multiculturalism, economic competition and political discontent. With these findings an analysis is made out of a social constructivist approach together with a nationalism ideology that in turn develops a theory that Sweden Democrats voters in rural and urban areas have different worldviews as their perceptions regarding multiculturalism, economic competition and political discontent differ. The results of this study show that respondents from urban areas share a more positive view of multiculturalism, than respondents from rural areas. Also, respondents from urban areas experiences immigration as a threat to the labor market, while respondents from rural areas have a view of immigrants not working at all. Regarding the political discontent, there is a common consent among all respondents that Swedish politics should be improved and parties in the Swedish parliament should highlight the issue of immigration. Studying worldviews among voters of radical right wing parties can contribute to a deeper understanding for radical right wing voting behavior, and in this case demonstrate why there are often a higher proportion of radical right wing supporters in rural areas.