This study aims to understand the factors that turn Instagram users into influencers by analyzing data from various influencers, focusing on aspects that attract young people. The findings will be applied to the "Life of A.R.T'' project, which aims to create an artificial influencer to inspire youth interest in technology. This research examines six Instagram influencer profiles with similar follower demographics, using Art-Scraper and Instascrape to collect data on Upload Date, Likes, Comments, Hashtags, and Tagged Users. The results indicate that influencers rarely use hashtags, and when they do, it has minimal impact on likes. Instead, tagging generates more engagement. Posts are primarily uploaded on Sundays and Thursdays, typically between 2 p.m. and 8 p.m. This analysis will inform the development of an AI-based influencer's behavior.