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Incentives and employee motivation: A qualitative case study of a Swedish multinational corporation
University West, Department of Economics and IT, Division of Business Administration.
University West, Department of Economics and IT, Division of Business Administration.
2017 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Purpose: The purpose with this thesis is to examine which type of incentives that are embedded in the corporation's incentive system, and how they differ at an individual level.

Methodology: The primary data were collected by using semi-structured interviews. The study has a qualitative scholarly approach and an abductive investigation approach.

Theoretical frame: The theoretical frame of reference consists of theories regarding incentive systems, motivation, and culture and how these factors influence the employees.

Empirical evidence: The empirical data includes eight semi-structured interviews with the employees from the corporation in Gothenburg. Four participants were from England and four participants were from Sweden.

Conclusion: The result of this study shows how factors such as personality, goals, needs, expectations, achievements, and culture are crucial for developing motivation and how incentive systems help achieving this.

Place, publisher, year, edition, pages
2017. , 70 p.
Keyword [en]
Incentive systems, rewards, incentives, motivation, culture, national culture, organizational culture, cross-culture.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hv:diva-11205Local ID: EXD951OAI: oai:DiVA.org:hv-11205DiVA: diva2:1121517
Subject / course
Business administration
Educational program
International Business
Supervisors
Examiners
Available from: 2017-07-12 Created: 2017-07-11 Last updated: 2017-07-12Bibliographically approved

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